Is Asset Management Digital Platform x Frank
Designing Clarity for Complex Financial Data: The New İş Portföy Corporate Website
We design digital experiences that turn detailed information into something simple, readable and fast. Our collaboration with İş Portföy focused on creating a financial web experience where data becomes instantly accessible and effortless to understand, supported by a UX structure designed for clarity and performance.
Project Overview
İş Portföy is one of Türkiye’s leading asset management companies. Their digital platform hosts a high volume of financial content including fund data, performance tables, reports, documents and regulatory information.
We were responsible for building a modern corporate website and financial data layer that allows users to read, compare and access information quickly and confidently.
Goals
From Heavy Financial Content to a Clear, Fast Digital Experience
Financial information is only useful when it is easy to read and instantly available. İş Portföy needed a platform that could present complex datasets in a simple interface.
Our goals were to:
- Create a UX structure that makes financial content easier to scan, compare and understand
- Reduce friction for analysts, investors and individual users
- Ensure performance and speed even with large data sets
- Build a modern and trustworthy digital presence that reflects the company’s expertise
The outcome is a financial web experience designed for clarity, accuracy and speed.
Our Role
Designing a Faster and More Accessible Way to Read Financial Information
We led the full process from UX strategy to design and development with a focus on data accuracy and user experience.
Our goals were to:
Data-Centric UX Design
We designed layouts that prioritize readability. Tables, charts and fund details follow a clear hierarchy, making information easy to digest at a glance.
UI System for Financial Clarity
A clean visual language supports fast scanning. Typographic structure, spacing and contrast were carefully balanced to improve focus during data-heavy tasks.
Data Integration
Financial data is integrated directly into the system so that fund performance, values and metrics update instantly without manual intervention.
Performance-Driven Development
We optimized loading times to ensure large tables and detailed datasets render quickly across devices, including mobile.
Information Architecture
All financial content was reorganized to create a logical and predictable flow. Users can now reach key fund information, reports or performance details with fewer steps.
Why It Matters
For an asset management company, clear and accurate financial communication is essential. The redesigned İş Portföy digital experience helps users:
- Access data faster
- Compare funds with fewer steps
- Read complex information with ease
- Trust the accuracy and freshness of every data point
- Navigate a large financial content ecosystem without confusion
The platform aligns business goals with user needs, creating a digital environment where financial data is both accessible and actionable.
Want to Learn More?
Frank builds corporate websites, financial dashboards and data-driven digital experiences that help organisations communicate clearly and operate with confidence.
If you are exploring how to improve your financial platforms or build real-time data experiences, we are ready to collaborate.